by admin-eric | Aug 14, 2015 | Fine Arts America
We’ve looked at how artists can reach out—to the organizers of a farmers market, to hotel managers, etc.—to create interactive experiences with tourists and to increase their sales. What about some more offbeat, unusual efforts that an artist might dream up? Here are...
by admin-eric | Aug 9, 2015 | Fine Arts America
Artists can and should actively market to tourists. In the creative tourism model that I’m describing, individual artists and collections of artists dream up public, interactive experiences meant to reach tourists while local officials, local businesses, tourism...
by admin-eric | Jul 31, 2015 | Fine Arts America
Artists who hope to make money need customers. The tens of millions of tourists who travel annually comprise one category of customer. Some tourists come to a given locale like Santa Fe, Provincetown, or Carmel for the art; others include gallery hopping in a New...
by admin-eric | Jul 24, 2015 | Fine Arts America
Sometimes a marketplace player cools to us because we haven’t been selling well. This happens all the time. A gallery owner who loved your last suite of paintings is completely cold to your new paintings, even though in your estimation they are better, for no other...
by admin-eric | Jul 17, 2015 | Fine Arts America
It is a creative person’s individuality that defines her. Most people are conventional and prize conformity; some people prize their individuality. Even if she trains herself to hold her tongue, an individual who prizes her individuality will already know as a young...
by admin-eric | Jul 10, 2015 | Fine Arts America
It can prove a very long journey from artistic child to a genuine opportunity to pursue one’s art. Sometimes a whole “day job” or “raising family” work life intervenes and it is only during retirement that art making has a chance flourish. Here is one such story: “I...