How Artists Can Sell To Tourists, Part 4

by | Aug 21, 2015 | Fine Arts America

There is more to selling to tourists than standing on a bridge in Prague and selling your photographs or setting up in a square in Paris and doing caricatures of passers-by. You can also promote the creative tourism model I’ve been describing and become an activist in...

How Artists Can Sell to Tourists, Part 3

by | Aug 14, 2015 | Fine Arts America

We’ve looked at how artists can reach out—to the organizers of a farmers market, to hotel managers, etc.—to create interactive experiences with tourists and to increase their sales. What about some more offbeat, unusual efforts that an artist might dream up? Here are...

How Artists Can Sell To Tourists, Part 2

by | Aug 9, 2015 | Fine Arts America

Artists can and should actively market to tourists. In the creative tourism model that I’m describing, individual artists and collections of artists dream up public, interactive experiences meant to reach tourists while local officials, local businesses, tourism...

How Artists Can Sell to Tourists, Part 1

by | Jul 31, 2015 | Fine Arts America

Artists who hope to make money need customers. The tens of millions of tourists who travel annually comprise one category of customer. Some tourists come to a given locale like Santa Fe, Provincetown, or Carmel for the art; others include gallery hopping in a New...

When Your Gallery Owner Cools to You

by | Jul 24, 2015 | Fine Arts America

Sometimes a marketplace player cools to us because we haven’t been selling well. This happens all the time. A gallery owner who loved your last suite of paintings is completely cold to your new paintings, even though in your estimation they are better, for no other...