by admin-eric | Dec 1, 2017 | Fine Arts America
Last week I chatted about building your list of email addresses. You absolutely want to build your list; but you also want to retain that list! A blog post that strikes the wrong note can lose you 10% of your list overnight. One well-known artist, whose large list...
by admin-eric | Nov 24, 2017 | Fine Arts America
“Your list” is shorthand for your ability to reach folks. You might reach folks via an electronic newsletter that you send out regularly or intermittently, a physical flyer, a brochure or a postcard that you mail, or an announcement that you make on your blog, via...
by admin-eric | Nov 17, 2017 | Fine Arts America
I’ve been writing a lot lately about authoritarians: what you can expect from them, how contact with them harms you and wounds you, and what you can do to heal and recover from authoritarian wounding. Artists, who are typically sensitive and who are typically aligned...
by admin-eric | Nov 10, 2017 | Fine Arts America
Change That Self-Talk! Marketing is hard enough without sabotaging yourself with unhelpful self-talk. You say that you don’t like marketing? Change your self-talk! Last week we looked at five unhelpful thoughts-and-reframes; here are the concluding five. 6. “There are...
by admin-eric | Nov 3, 2017 | Fine Arts America
Marketing is hard enough without sabotaging yourself with unhelpful self-talk. You say that you don’t like marketing? Change your self-talk! What you say to yourself helps your ability to market your art or hurts your ability to market your art. Even if the thought...
by admin-eric | Oct 13, 2017 | Fine Arts America
Every day we’re bombarded by small (and sometimes large) threats to our experience of life as meaningful. Maybe you get a painful rejection from a gallery. Suddenly painting (and life itself) may seem that much less meaningful. Or maybe you’ve invested meaning in a...
